For this special edition Aquarius, a Blanc de Blancs by Valdo Spumanti, O-I : EXPRESSIONS was able to take hand-painted art by New York designer Ceci Johnson and turn it into what the brand calls a "design masterpiece" for this one-of-a-kind bottle.
The Valdo Aquarius Blanc de Blancs Special Edition sparkling wine is packaged in a glass bottle as luxurious and unique as the sparkling wine packaged inside.
Each detail of the graphics on the Special Edition bottle comes from an original hand painted artwork by New York designer Ceci Johnson. The bottle is a "design masterpiece" inspired by the mythical underwater world, where sirens dance among corals and colorful fish display their beauty, according to Valdo Aquarius.
Valdo chose O-I : EXPRESSIONS to make the designer's vision a reality, where the marine animals in the design come to life thanks to O-I : EXPRESSIONS' full color palette and tactile printing capabilities, whilst at the same time eliminating the usage of single-use plastics.
The limited-edition sparkling wine "invites you to explore a universe of taste and refinement, where art and nature merge into a single extraordinary experience," --the graphic design, at the shelf and as a first impression to customers, serves as the initial invitation.
This gorgeous bottle has been very well received by the market and opens a path towards innovation and brand building that engages very well with Generation Z and Millennials.
