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Introducing the new O-I.COM

July 12, 2019

We are very excited to announce that O-I’s new global website is now live!

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O-I sponsors the 2019 LPGA Marathon in aid of children

July 12, 2019

This July marks 35 years that O-I sponsors the LPGA Marathon Classic.  This Toledo, OH-based tournament is the largest sporting event in the area and attracts people of all ages to watch professional women golfers compete from around the world.  

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O-I : EXPRESSIONS wins the 2019 Ameristar Design Excellence Award

July 12, 2019

O-I : EXPRESSIONS was awarded the 2019 Ameristar Design Excellence Award.  This award recognizes the package that best integrates structure and graphic design.  Judges consider how improved functionality can persuade consumers to think about the product in a new way, as well as design benefits such as presentation and findability on a shelf.

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O-I : EXPRESSIONS receives Starpack Award

July 12, 2019

The Starpack Industry Awards have presented a gold award for engineering innovation to O-I : EXPRESSIONS, a new service which builds brand engagement, consumer satisfaction and loyalty as well as demonstrating premium value.

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Among French rosé consumers, almost a third of the 18-34 year-olds choose a wine according to its packaging design

July 12, 2019

An exclusive study by O-I shows that design is asserting itself as one of the main drivers of the selection of a rosé wine in France. The shape of a bottle, the creativity it expresses, its elegance, its transparency, its color, and even its sensorial aspects are now clearly identified as a key driver of choice for consumers, and especially for women and millenials. 

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O-I : EXPRESSIONS STEALS THE SHOW AT BRAND REVOLUTION LAB

July 12, 2019

O-I : EXPRESSIONS was featured strongly at Brand Revolution LAB, the innovative printing creative show organized by Stratego Group under the patronage of DMA Italia. The appeal of O-I’s innovation was clear when three of the design agencies involved in the show chose to use O-I : EXPRESSIONS to create glass packaging of great impact for their customers.

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Ever been thanked by a dolphin while checking out your groceries?

July 12, 2019

If not, there’s a first time for everything.

Ahead of World Oceans Day on 8 June, Friends of Glass built custom pop-up checkouts in selected supermarkets that triggered a message of thanks from on-screen dolphins. Whenever a glass-packaged item was scanned, unsuspecting shoppers across Europe found themselves face-to-face with a pod of dolphins who thanked them for choosing glass.  

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Emotive and transformative: why brands are rapidly choosing glass

May 28, 2019

Glass has been used for centuries as a high-quality, robust packaging material, but it is becoming increasingly relevant in shaping how brands make memorable moments and establish an environmentally-friendly image.

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Market trends in rosé wines highlighted By the pink design awards

April 09, 2019

Held during the third edition of the Pink Rosé Festival (which took place in February in Cannes, France),  the Pink Design Awards sponsored by O-I rewarded the impact of packaging design.

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Packaging Design – an asset when it comes to supporting the growth of the rosé wine market

April 09, 2019

Personalized packaging is a commonly used concept nowadays when it comes not only to helping brands stand out from the competition in a developed market but also to attracting and winning over the loyalty of consumers. Customization is no longer the sole province of luxury products: it is now possible to personalize many products, and the rosé wine market is a perfect example of a place where packaging solutions can play an important role in supporting market growth.

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O-I : EXPRESSIONS delivers premium personalization for Wither Hills on-premise offering

April 09, 2019

Lion – New Zealand has deployed a personalized bottle on premises for its Wither Hills brand in collaboration with O-I that is redefining the way Lion views the delivery of wine to the table.

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O-I LOOKS BACK, AND FORWARD, ON GLOBAL RECYCLING DAY

April 09, 2019

O-I has marked the latest Global Recycling Day (18 March 2019) by looking at its progress on glass recycling and outlining a fresh vision. 

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Premiumization and Storytelling could help Tequila further accelerate its growth

April 09, 2019

For many years the word “Tequila” was associated with shots and Margaritas. This perception is changing though and Tequila is now gaining consumers share of mind and preference as premium product. This due to the efforts Tequila brands have made to premiumize through differentiation in price points, types of liquid and variety of bottle designs.

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Explore and Innovate with our O-I Mexico team at EXPO PACK Guadalajara 2019

April 09, 2019

EXPO PACK is undoubtedly one of the most important events of the year for packaging experts, buyers, brands and decision makers in Mexico and Latin America. This edition will take place in the city of Guadalajara, Mexico from the 11th to the 13th of June 2019.   

Join us at the booth 3522 and discover the latest trends, products and innovations.

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O-I to partner with Just’Rosé Festival in Sanary, France

April 09, 2019

O-I continues to focus on design to support the growth of the rosé wine market and enters into a partnership with the Just’Rosé Festival in France to elevate bottle design to the most compelling business case for producers and bottlers of rosé wine.

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Join O-I at CBC

March 25, 2019

The Craft Brewers Conference in Denver, Colorado is quickly approaching. The event programs promise to provide relevant and valuable information. Below is an overview of the 4 opportunities you will have to engage with O-I while at CBC.

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La “Cité du vin” in Bordeaux exhibits a spaceship developed by O-I and matali crasset

March 15, 2019

La “Cité du vin” in Bordeaux, the Mecca of wine culture and civilization, welcomes from March 15 to June 30, 2019 a spaceship imagined and developed in partnership by O-I and internationally recognized designer matali crasset.

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O-I will be present at ADI, The American Distilling Institute Spirits Conference and Expo 2019

March 11, 2019

We are just days away from one of the craft distilling industry’s biggest events! The American Distilling Institute Spirits Conference and Expo will be held March 18 - 21, 2019 at the Denver, Colorado Convention Center. At O-I, we look forward to these events as an opportunity to see some of the latest trends up close, collaborate with other suppliers in the industry, and, of course, meet with our customers.

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O-I : EXPRESSIONS wins “Technical Novelty” award at ENOMAQ 2019

February 27, 2019

O-I : EXPRESSIONS won the “Technical Novelty” award of the Technical Novelties Contest at the ENOMAQ trade show, Spain.

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With O-I : EXPRESSIONS, O-I wants to convince wine professionals at ENOMAQ 2019 to unleash their creativity

February 20, 2019

O-I will be present at Enomaq, which will be held from the 26th February to the 1st March in Zaragoza. O-I will showcase this new service that allows customization and late-stage differentiation with unprecedented speed and ease.

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O-I will be present at the American Craft Spirits Association Distillers Convention and Vendor Trade Show

February 10, 2019

The American Craft Spirits Association Distillers Convention and Vendor Trade Show will be held February 10 – 12, 2019 at the Hyatt Regency in Minneapolis, Minnesota. At O-I, we look forward to these events as an opportunity to see some of the latest trends up close, collaborate with other suppliers in the industry, and, of course, meet with our customers.

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Beer packaging: choosing the right bottle for your beer

February 07, 2019

Among the most well-known proverbs is: “You can’t judge a book by its cover.” 

The meaning, of course, being that it’s the content that truly matters. And while there is much truth in those words, the rub is that people judge books by their covers all the time. That’s why cover art and design are such critical elements in sales. This is doubly true for packaging.

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O-I Design Services bring your brand story to life

February 07, 2019

Glass has been used for hundreds of years. So, when a brand thinks about innovative packaging for a brand new product, glass is not always top of mind: some design agencies in particular seem not to be fully aware of what glass can deliver in terms of design innovation. That is a perception O-I is keen change.

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Beer packaging: choosing the right bottle for your beer - Part II

February 07, 2019

Packaging is at the intersection of numerous design choices that you must make. These decisions will impact the physical manifestation of your brand and will affect the total cost of goods.

Now we move on to consider how bottle shape and capacity work together with color and closure to ensure that your beer has the strongest shelf presence.

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Beer packaging: choosing the right bottle for your beer - Part I

February 07, 2019

After crafting your finest brew, it’s time to think about the packaging that will deliver your creation to consumers. Beer packaging is the three-dimensional representation of your brand ethos. To your end-user, your beer and its package are inseparable. The package is the beer, and the beer is the package.

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How does glass answer society’s need for a sustainable future?

February 07, 2019

Across the world, we have never been as aware as we are now of the impact of human activity on the environment. Whether we’re watching plastics strangling and poisoning our fish, dioxins released by burning waste in Africa, climate change aggravating floods in Bangladesh or wildfires in California, the environment is seldom off our television screens and news media.

As a result, food and drinks makers face concentrated pressure from consumers and governments alike to reduce the environmental impact of their products, especially the packaging. Glass provides a great solution to meet the needs of the circular economy to reduce waste and keep the environment healthy.

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O-I to partner with pink rose festival

January 28, 2019

O-I has recently entered into a partnership with the Pink Rosé Festival in France to elevate bottle design to the most compelling business case for producers and bottlers of rosé wine

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Making what matters: O-I publishes updated sustainability goals

December 13, 2018

At O-I, we know getting real results requires action. That’s why we’ve developed goals for our company, reflective of our commitment to social responsibility and sustainability. These goals focus on climate change, recycling, safety, leadership development and diversity and were defined using the UN’s Sustainable Development Goals (SDGs) as framework. 

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O-I : EXPRESSIONS awarded ‘Most Promising Launch’ at Oscars De L’Emballage

November 27, 2018

O-I's new service has been named the most ‘Promising Launch’ by The Oscar De L’Emballage (Oscars of Packaging) Awards.

The award was presented at the Oscars De L’Emballage Awards ceremony at Elysées Biarritz, Paris on 26 November. The awards are organised by Infopro Digital, publishers of French packaging publication Emballages Magazine, and recognise packaging excellence.

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O-I : EXPRESSIONS wins a World Beverage Innovation Award

November 14, 2018

O-I received the “Best Bottle in Glass” award on 14 November at the World Beverage Innovation Awards ceremony held at Brau Beviale, the world’s most important capital goods exhibition for the beverage industry. The World Beverage Innovation Awards celebrates excellence and innovation of brands, products and suppliers across every category of the global beverage industry.

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O-I’s CSR recognized by the association keep america beautiful

October 12, 2018

O-I received the Vision for America award, granted by Keep America Beautiful (KAB) non-profit organization, during their 65th anniversary gala, last October.

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Friends of Glass and Surfrider raise a Glass for the Oceans

October 02, 2018

According to a survey carried out earlier this year with the Friends of Glass community, 78% of Europeans have noticed a change in their behavior since the release of BBC’s Blue Planet II. To raise awareness of the endless lives of glass, and help consumers make healthy, sustainable choices, the European glass industry association has teamed up with Surfrider, the Bottle Boys and more.

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The art of brand building through packaging design

October 02, 2018

Packaging has long been a synthesis of form and function. As products on the shelves proliferate, brands need to differentiate more and more, and storytelling becomes critical. More than 70% of buying decisions are made in-store so packaging needs to tell that story at one glance. This article explains the variety of ways in which glass packaging design is influenced by factors outside the primary function of the pack.

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Unleash your creativity: turn your glass packaging into a canvas with NEW O-I : EXPRESSIONS

September 06, 2018

Did you know that 2 in 3 consumers are more likely to buy products developed for their lifestyle? Or that 1 in 4 will pay more for personalized products? Customization drives purchase. DISCOVER O-I : EXPRESSIONS, a new service that combines the integral benefits of glass with an agile, marketing-focused capability.

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O-I's Containers Achieve Cradle to Cradle Certification

February 15, 2018

Cradle to Cradle is one of the premier product sustainability certifications recognized globally and across industries.  Since health and sustainability are very important to us, O-I is proud to be the first Food and Beverage packaging company to achieve gold rating for Material Health on the Cradle to Cradle Product Scorecard.